Industry + Employers
Manufacturers and skilled-trades companies gain a national platform to tell their story, attract talent and build meaningful relationships.
About Common Ground
Connecting motorsports with careers and training.
Why we built it
Manufacturing and skilled-trades companies need people. Students, families and working adults need clearer ways to discover those careers, understand the training and take the next step.
Common Ground uses the attention of professional motorsports to create a clear next step. Fans can try a skill, discover careers, explore training and choose whether to connect with employers, educators and trade schools.
Attention gets people in. A connected pathway helps them move forward.
What Common Ground brings together
Common Ground is designed to strengthen the full workforce pathway, from first exposure to training, employment and long-term industry participation.
Manufacturers and skilled-trades companies gain a national platform to tell their story, attract talent and build meaningful relationships.
Schools, educators, apprenticeships and training programs gain a stronger bridge to students, families and employers.
Fans, students and working adults can discover careers, explore pathways and choose whether to connect with participating organizations.
The people behind Common Ground
Common Ground combines decades of manufacturing, business development and professional motorsports experience with a shared commitment to opening doors for the next generation.
01 / 02Founder
Founder / CEO, Champion Tool StorageFounder, Champion Marketing GroupFounder, Common Ground
I believe in the trades because they gave me my start on the shop floor. I’ve seen what people can accomplish when they are given a real opportunity to learn, work hard and prove themselves. Common Ground brings individuals and companies together to create those opportunities, strengthen our industries and build something better together.
Garin Buckles
02 / 02A summer job in a machine shop opened the door to a 30-year manufacturing career, helping make everything from hose fittings to satellites. Common Ground exists to open that door for others by connecting people with manufacturing and manufacturers with people.
Matt Smith